Privacy policy

1. data protection at a glance

General information

The following information provides a simple overview of what happens to your personal data when you visit our website.
Personal data is any data that can be used to identify you personally.
Detailed information on the subject of data protection can be found in our data protection declaration listed below this text.

Analysis tools and tools from third-party providers

When you visit our website, your surfing behavior may be statistically evaluated.
This is mainly done using cookies and so-called analysis programs.
The analysis of your surfing behavior is usually anonymous; the surfing behavior cannot be traced back to you.
You can object to this analysis or prevent it by not using certain tools.
Detailed information on this can be found in the following privacy policy.

You can object to this analysis.
We will inform you about the objection options in this privacy policy.

2 General notes and mandatory information

Data protection

The operators of these pages take the protection of your personal data very seriously.
We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

When you use this website, various personal data is collected.
Personal data is data that can be used to identify you personally.
This privacy policy explains what data we collect and what we use it for.
It also explains how and for what purpose this is done.

We would like to point out that data transmission over the Internet (e.g. when communicating by e-mail) may be subject to security vulnerabilities.
Complete protection of data against access by third parties is not possible.

3. data collection on our website

Cookies

Some of the Internet pages use so-called cookies.
Cookies do not damage your computer and do not contain viruses.
Cookies are used to make our website more user-friendly, effective and secure.
Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called “session cookies”.
They are automatically deleted at the end of your visit.
Other cookies remain stored on your end device until you delete them.
These cookies enable us to recognize your browser on your next visit.

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser.
If cookies are deactivated, the functionality of this website may be restricted.

Cookies that are required to carry out the electronic communication process or to provide certain functions that you have requested (e.g. shopping cart function) are stored on the basis of Art. 6 para.
1 lit.
f GDPR are stored.
The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimized provision of its services.
Insofar as other cookies (e.g. cookies to analyze your surfing behavior) are stored, these are treated separately in this privacy policy.

Server log files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us.
These are

• Browser type and browser version
• Operating system used
• Referrer URL
• Host name of the accessing computer
• Time of the server request
• IP address

This data is not merged with other data sources.

The basis for data processing is Art. 6 para.
1 lit.
f GDPR, which permits the processing of data for the performance of a contract or pre-contractual measures.

4. analysis tools and advertising

Google Analytics

This website uses functions of the web analysis service Google Analytics. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so-called “cookies”.
These are text files that are stored on your computer and enable your use of the website to be analyzed.
The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there.

The storage of Google Analytics cookies takes place on the basis of Art. 6 para.
1 lit.
f GDPR.
The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.

IP anonymization

We have activated the IP anonymization function on this website.
This means that your IP address will be truncated by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area before being transmitted to the USA.
Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.
Google will use this information on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator.
The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Browser plugin

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.
You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

Objection to data collection

You can prevent the collection of your data by Google Analytics by clicking on the following link.
An opt-out cookie will be set to prevent your data from being collected on future visits to this website: Deactivate Google Analytics.

You can find more information on how Google Analytics handles user data in Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Order data processing

We have concluded a contract with Google for commissioned data processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographic characteristics in Google Analytics

This website uses the “demographic characteristics” function of Google Analytics.
This allows reports to be created that contain statements about the age, gender and interests of site visitors.
This data comes from interest-based advertising from Google and from visitor data from third-party providers.
This data cannot be assigned to a specific person.
You can deactivate this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as described in the section “Objection to data collection”.

5. plugins and tools

Google Maps

This site uses the map service Google Maps via an API. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

To use the functions of Google Maps, it is necessary to save your IP address.
This information is usually transmitted to a Google server in the USA and stored there.
The provider of this site has no influence on this data transfer.

The use of Google Maps is in the interest of an appealing presentation of our online offers and to make it easy to find the places we have indicated on the website.
This constitutes a legitimate interest within the meaning of Art. 6 para.
1 lit.
f GDPR.

You can find more information on the handling of user data in Google’s privacy policy: https://www.google.de/intl/de/policies/privacy/.